Table of contents

• Opening Keynote: Just Evil Enough

  - Alistair Croll, author of Lean Analytics

• Lean Startup lessons from Pearson

  - Chris Locke, Product Lifecycle at Pearson

• Experiment Design for Lean Startups

  - Robbert Van Geldrop & Bob Jansen

• Maintaining Continuous Learning Under Pressure

  - SIMON PHILLIPS & ROSEMARY KING

• Building Your Actionable Feedback Loop

  - Jevin Maltais, Lean practitioner & president of Quickjack Solutions

• FastWorks: Lean Startup at General Electric

  - Ranjit Das, FastWorks Master Trainer & Lean Startup Coach

• How to Ship Your Ideas

  - Poornima Vijayashanker, Founder of Femgineer

• Discover Your Value Stream!

  - Brant Cooper, Author of The Lean Entrepreneur and The Lean Brand.

• Growth Lessons from the 500 Startups Distro Dojo

  - Andy Young, Entrepreneur In Residence 500 startups

• Corporate Startup Ecosystems & Innovation Obstacles

  - Tristan Kromer, Lean Startup Coach & Lean Startup Circle SF

• Using Data to Make Emotionally-driven Products

  - Graham Paterson, Product Manager, Deliveroo

• Closing Keynote: Why Customer Development Isn't Working

  - Cindy Alvarez, author of Lean Customer Development

Bonus Content

• Slides from

  Lean Analytics: Using Data to Build a Better Business Faster

  workshop by Alistair Croll
• Slides from

  Customer Development: That’s Not What Your Customer Meant

  workshop by Cindy Alverez